Menopause is usually associated with hot flushes and mood swings; however, women often experience a plethora of other symptoms that aren’t necessarily spoken about as much. One of these is vaginal dryness. According to the NHS, symptoms of vaginal dryness may include unusual discharge, spotting or bleeding, frequent need to urinate, and recurring urinary tract infections (UTIs).
This kind of dryness can also be caused by factors such as certain medications, cancer treatments, and breastfeeding. Additionally, over 50-60% of women experience vaginal dryness during perimenopause and menopause, according to health insurance and healthcare company Bupa. Left untreated, vaginal dryness is unlikely to go away and can impact not only physical health but mental health as well.
Many women have found relief with a brand whose products reportedly soothe sensitive intimate areas “in minutes.” One customer even credited these products with helping them “feel like myself again.”
### Introducing GLORIAH: Menopause Care with a Mission
Menopause care brand GLORIAH was founded in 2021 by Scottish entrepreneurs Jessica Watson and Isla Telfer. After a friend underwent surgical menopause at just 25, the duo were shocked by her experience—especially when she was recommended “products that looked like they belonged in a back alley clinic, not on her bathroom shelf.”
Motivated to change the narrative, Watson and Telfer created GLORIAH. Describing their brand on their website as “more than a business, it’s a rebellion,” they named it in tribute to “great Glorias” like writer and activist Gloria Steinem and singer Gloria Gaynor. The added “H”? It stands for pleasure—the moment you exhale, the “ahhh” that comes with relief, comfort, and being seen, they explain.
In March, GLORIAH was announced as one of eight winners of the first-ever Sky Zero Footprint Fund: Local Heroes initiative, which awards innovative small and medium-sized enterprises (SMEs) with TV advertising to amplify their impact.
### Special Offer on GLORIAH’s Bestselling Bundle
In celebration of their TV campaign, GLORIAH is currently offering £10 off a month’s supply of their bestselling bundle, which includes the Liberation Oil and Soul Gel. Using the code EXPRESS, the bundle costs just £31 (down from £41) — working out to about 50p a day. This offer includes free shipping and a money-back guarantee.
### About GLORIAH’s Products
**Liberation Oil:** Inspired by the women’s liberation movement, this intimate oil has sold out three times. It is a natural formulation designed to soothe, hydrate, and protect skin. Made with Algapur algae oil, it helps improve elasticity and lock in moisture. While perfect for moisturizing intimate areas, it can also be used on dry patches anywhere else on the body.
**Soul Gel:** Powered by aloe vera, oat extract, and ginkgo, this natural, water-based lubricant doubles as a daily vulval moisturizer. It can be used before intimacy or as part of a daily care routine.
Used together, these two products offer relief and reassurance from vaginal dryness and discomfort.
### Other Brands Offering Menopause Intimate Care
Helping women tackle menopause-related discomfort has gained more attention in recent years thanks not only to GLORIAH but other brands as well.
For example, YES offers a Menopausal Intimate Dryness Bundle for £40.99 as a one-off purchase. This bundle contains three products: a moisturizer, lubricant, and intimate cleanser. YES emphasizes that their products are pure and natural and offers an unfragranced option.
Boots also has a menopause care option with their Menopause & Me Vaginal Moisturising Gel, priced at £7.99 for 30ml. They claim it is long-lasting—up to three days per application—and provides relief from dryness, itching, and discomfort.
### Customer Reviews of GLORIAH
GLORIAH’s products may have a higher price point than some other brands, but this is offset by premium packaging, including glass bottles and paper tubes. Reviews from GLORIAH customers are overwhelmingly positive:
– One user said, “Unlike other oils, it doesn’t leave a greasy residue and sinks into the skin very quickly. Honestly so happy, I feel like myself again.”
– Another, named Fiona, shared: “I cannot recommend this enough. Menopausal intimate itching was making life very uncomfortable and difficult and nothing else seemed to work. I’m now on my second bottle.”
– A different customer said: “Excellent for sensitive intimate areas. This is the only product that doesn’t cause burning, and in fact soothes within minutes.”
– One customer who purchased only the Soul Gel commented, “I haven’t been using it long enough thus my 3 stars.”
### Final Thoughts
Vaginal dryness during menopause and perimenopause is a common but often under-discussed issue. With carefully formulated products like GLORIAH’s Liberation Oil and Soul Gel, as well as options from YES and Boots, women can find effective relief. Prioritizing intimate health not only improves physical comfort but contributes to overall well-being during this significant life stage.
https://www.express.co.uk/life-style/health/2110234/women-say-life-was-uncomfortable-before-sell-out-product