New Delhi: The Central Consumer Protection Authority (CCPA) has imposed a penalty of Rs 5 lakh on Drishti IAS (VDK Eduventures Pvt Ltd) for publishing misleading advertisements regarding the results of the UPSC Civil Services Examination (CSE) 2022.
According to a statement from the Consumer Affairs Ministry, Drishti IAS claimed in its advertisement that it had “216+ selections in UPSC CSE 2022,” along with displaying the names and photographs of successful candidates. However, the CCPA’s investigation found this claim to be misleading, as it concealed crucial information about the type and duration of courses these candidates had opted for.
The probe revealed that out of the 216 candidates claimed by Drishti IAS, 162 candidates (75 percent) had only taken the free Interview Guidance Programme (IGP) offered by the institute, having independently cleared the Preliminary and Mains stages of the UPSC CSE. Only 54 students were enrolled in IGP and other paid courses.
This deliberate concealment misled aspirants and parents into believing that Drishti IAS was responsible for the candidates’ success at all stages of the examination. Such advertisement falls under the category of misleading advertisements as defined under Section 2(28) of the Consumer Protection Act, 2019.
This is the second time the CCPA has imposed a penalty on Drishti IAS for similar misconduct. In September 2024, the authority had penalized the institute Rs 3 lakh for misleading claims of “150+ selections in UPSC CSE 2021.” At that time, Drishti IAS submitted details of 161 candidates, exceeding its claim. However, out of these, 148 were enrolled only in the IGP, seven in the Mains Mentorship Program, four in the GS Foundation Program, one in the Optional Course, and details of one candidate were not mentioned.
Despite previous penalties and warnings, Drishti IAS repeated the same practice for the 2022 results by increasing its claim to “216+ selections,” demonstrating repeated non-compliance and disregard for consumer protection norms. The concealment of such vital information deprived students and parents of their right to make informed choices, as protected under Section 2(9) of the Consumer Protection Act, 2019.
The ministry highlighted that such misleading advertisements create false expectations and unfairly influence consumer decisions, especially when large claims are made without transparent disclosure of facts.
So far, the CCPA has issued 54 notices to various coaching institutes for misleading advertisements and unfair trade practices. Penalties totaling over Rs 90.6 lakh have been imposed on 26 coaching institutes, along with directions to discontinue such misleading claims.
The authority emphasized that all coaching institutes must strictly ensure truthful disclosure in their advertisements to enable students to make fair and informed decisions about their academic choices.
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https://www.freepressjournal.in/education/ccpa-fines-drishti-ias-5-lakh-for-misleading-ads-on-upsc-civil-services-examination-2022-results