**Does Prabhas’s ‘The Raja Saab’ Have No OTT Buyers?**
*By Shreya Mukherjee | Oct 03, 2025, 05:12 PM*
**What’s the Story?**
The digital rights deal for Prabhas’s upcoming film, *The Raja Saab*, is yet to be finalized. This delay has reportedly caused concern among the makers, who are actively seeking a lucrative offer for the film’s OTT rights.
**Budget Concerns: Top Platforms Reluctant to Splurge**
The production team has reportedly spent around ₹400 crore on *The Raja Saab*. However, top streaming platforms seem hesitant to invest heavily in acquiring the digital rights. They are reportedly playing hardball in negotiations, aiming to secure a lower price as the makers grow eager to close the deal.
Sources suggest, “The top platforms are not in the mood to shell out huge amounts on this horror comedy which has mostly Telugu nativity.”
**Marketing Strategy: Trailer Released to Generate Buzz**
To keep the film in the public consciousness and attract potential buyers, the makers recently released the trailer for *The Raja Saab*. While Prabhas enjoys a massive fan following worldwide, the film’s genre—a horror comedy, rather than an all-out actioner—is affecting its appeal among the wider audience.
*The Raja Saab* is slated to hit theaters on January 9, 2026.
**Film Insights: What to Know About ‘The Raja Saab’**
Directed by Maruthi, *The Raja Saab* has completed principal shooting except for one romantic song scheduled to be filmed in December. The movie has been in production for over two years and faced delays due to Prabhas’s injury and his busy schedule.
Alongside Prabhas, the film stars Malavika Mohanan, Nidhhi Agerwal, and Riddhi Kumar in lead roles.
Stay tuned for more updates as the film approaches its release date.
https://www.newsbytesapp.com/news/entertainment/uncertainty-surrounds-the-raja-saab-ott-deal/story
